Support Local Industries

Aug 5th, 2013

Leslie Cervantes, Chair of the Greater Las Cruces Chamber of CommerceI can’t believe it’s August already – as we watch the fields full of gorgeous chile peppers bloom and smell the sweet aroma that arises over our valley.

August is the kick-off month for farmers to reap the benefits of a long spring and summer. These last months have been filled with hard work in the fields, fertilizing and watering to see a bountiful harvest – hopefully.

I am married to a local chile farmer and producer. Our agriculture industry is under intense pressure, as it battles the drought and cost increases and does everything to keep the water – our precious life blood – flowing.

Similarly, we heard last month from our medical leaders the challenges they face in their industry: Recruiting qualified doctors to the area, higher taxes and insurance costs, not to mention the impact of the Affordable Healthcare Act on hospitals and doctors.

I mentioned at the Annual Banquet that as we look at our Chamber membership, we see that many industries are represented; however, an overall look shows that we fall short in agricultural­ related and medical-related companies as a part of our membership. It’s time for the Chamber to provide an additional voice of support to these two industries.

In the next few months, we will roll out a plan to increase our support for agricultural and medical-based businesses. Both of these groups provide a huge positive economic impact to our community. What services can the chamber provide to support these industries? Let’s talk about it.

We may reach out to some of you to serve on an agriculture or medical task force. If you have an interest in either of these groups, contact the Chamber at 524-1968.

We can’t afford to watch either of these groups stand alone, shrink in size or go away. Please join us as we develop plans to support these industries.

Happy chile eating!


Leslie Cervantes Chair of the Board Greater Las Cruces Chamber of Commerce