Chamber Programs » Business Resources »
About the Chamber
Whether you are an established Las Cruces business or are considering relocation, the Greater Las Cruces Chamber of Commerce is the principal advocate for businesses in Las Cruces and Dona Ana County. Consisting of over 1,000 members -- 85% of them employing 25 associates or less -- the chamber mirrors the local business community it represents. Realizing that the effectiveness of the Greater Las Cruces Chamber of Commerce is entirely dependent upon member support and involvement, the chamber encourages members to become involved in their chamber. Membership and involvement demonstrates who is making an investment in strengthening the Las Cruces business environment and is an important factor to consider when thinking of becoming a Greater Las Cruces Chamber of Commerce Member or in selecting companies to do business with.
What is the Greater Las Cruces Chamber of Commerce?
The Greater Las Cruces Chamber of Commerce is a member led organization consisting of a Board of Directors that determines policy and a professional staff that maintains the day-to-day operations of the chamber. Funding for the chamber comes primarily from member dues, annual training events in Las Cruces and other fundraising activities. The chamber is not a government agency and receives no tax funding.
Membership is open to all businesses that maintain a nominal dues investment. Many other membership benefits include Las Cruces and El Paso business networking opportunities, community involvement, signature training events, information access, New Mexico political advocacy and heightened business credibility. For an application, click here.
Business is good in Las Cruces.
Mission Statement
To provide valuable services for our members, enhance and sustain the economy, promote the community and serve as the leading voice and public policy advocate for business in the Greater Las Cruces region.
Board of Directors
Officers
![]() |
![]() |
![]() |
![]() |
|
Leslie Cervantes Chair Community Partnership Coordinator, Las Cruces Public Schools |
Richard Haas Past Chair Design Director, Steve Newby Architects & Associates
|
Mike Beckett Chair-Elect Owner, COAS Books |
Bill Allen President/CEO Greater Las Cruces Chamber of Commerce |
![]() |
![]() |
![]() |
|
|
Brandy Darden Treasurer Vice President of Commercial Lending, Century Bank
|
Terra Van Winter Secretary Director of Development, New Mexico State University Foundation |
Kelly Duke At-Large Member Director of Business Development & Marketing, MountainView Regional Medical Center |
|
Directors
John Hummer
Division Chair, Governmental Affairs
Steinborn & Associates Real Estate
Savonne Griffin
Division Chair, Military Affairs
FirstLight Federal Credit Union
Vacant
Division Chair, Member Events & Services
Stella Shelley
Division Chair, Community Development
Shelley Eye Center
Marci Dickerson, Dickerson's Catering
Rico Gonzales, El Paso Electric
Kiel Hoffman, Pioneer Bank
Margie Huerta, Dona Ana Community College
Janet Green, New Mexico State University
Jaki McCollum, FIG Publications
Phillip Rivera, Memorial Medical Center
Matt Rush, New Mexico Farm & Livestock Bureau
Advisory Directors
Stacie Christiano
Chair, Council of Conquistadores
“The Chamber’s Goodwill Ambassadors”
Big Brothers Big Sisters of Southwestern New Mexico
Monte Marlin
Chief of Public Affairs
White Sands Missile Range
Miguel Silva
City Councillor
City of Las Cruces
Manuel Pacheco
President
New Mexico State University
Stan Rounds
Superintendent
Las Cruces Public Schools
Karen Perez
Commissioner
Doña Ana County Commission
Davin Lopez
Executive Director
Mesilla Valley Economic Development Alliance
Legal Counsel
John Darden
Darden Law Firm



















